Palo Alto’s Pink Elf adopts “Easy Glamour” Motto
Hear how Palo Alto’s Pink Elf designer and founder, Kaushie Adiseshan is planning to bridge the gap between East and West fashions.
Helium Archive
Vampire Weekend Rocked the Bay Area
Vampire Weekend left Helium wanting more in Berkeley on Saturday
Fall Fashion 2010
Helium’s Fall 2010 Fashion Update
Water For Elephants
Sarah Gruen takes Helium on a circus filled adventure
Toning Down Fashion
Toning down fashion is simple as making the right fashion decision. Don’t fall victim to the fashion police.
Santana Row Fall Fashion Preview 2010
Santana Row’s 6th annual Fall Fashion Show in the Park was again a stylish event to remember.
Local Fashion Website Polyvore Makes it to New York Fashion Week
Drooling over New York Fashion Week? See how you can vicariously live through one local-based online fashion company whose made it to the big leagues.
Classic Meets Novel
Don’t become a slave to fashion! Bringing new ideas to old favorites is easy as rethinking your strategy.
Your September Fashion Horoscope
Happy Birthday Virgos & Leo! Lots of positive fashion opportunities are coming your way this month. Check out your fashion horoscope for the month of September.
Helium Magazine: Model Casting Call!
Helium Magazine is casting for models for our upcoming partnered fashion shows and photo shoots!
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